The global whisky business summit
Meet the sales, marketing and production challenges of the global whisky business and grow your whisky sales! Dates for the 2008 conference will be announced shortly... |
| Summary |
| The World Whiskies Conference is designed for the senior management of the global whisky business and their principal partners and suppliers. If you are involved in, or responsible for, selling, marketing, distributing, promoting and creating whisky then the World Whiskies Conference is for you. The Conference aims to increase your ability to sell more whisky and give you the global tools and experience to do it. |
| Who should attend? |
| Whisky producers: Managing Director, Finance Director, Marketing Director, Brand Director, Vice-President Marketing, Marketing Manager, Marketing Controller, Brand Controller, Brand Manager, Brand Ambassador, Sales Director, Sales & Marketing Director, Sales Manager, Sales & Marketing Manager, P.R. Director, P.R. Manager, Communications Director. Importers: Managing Director, Marketing Director, Sales Director, Territory Manager. Distilleries: Production Director, Production Manager, Distillery Centre Manager, Director of Tourism, Visitor Centre Manager. Retailers: Purchasing / Buying Director, Buyer, Spirits Buyer, Duty Free Buyer, Merchandiser, Channel Manager. Plus: advertising, marketing and NPD agencies, public relations agencies, design agencies, packaging agencies, financial companies and the national and international media. |
| Eleven reasons you should register! |
The World Whiskies Conference offers more than 25 business-driven sessions, in which you will:
- LEARN from leading retailers what they really want from whisky
- DISCOVER the secret of new brand development from existing plant
- RECEIVE key insights on premium brand development from acknowledged authorities in the luxury goods sector
- HEAR from industry leaders about the strategic challenges facing the global whisky industry – and why they will be overcome
- IDENTIFY key trends in future consumer behaviour
- GAIN critical insights from the renaissance of an iconic whisky brand
- UNDERSTAND the investor’s perspective and take the financial view
- PARTICIPATE in the debate surrounding these issues
- MEET & NETWORK with an unprecedented grouping of your peers and customers
- OBTAIN a unique global perspective of the world whisky industry, and
- INCREASE your sales
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| …with international backing…. |
| A distinguished advisory panel of senior industry executives worldwide guide the development of the conference and help shape the programme, to ensure it covers all international aspects of the world of whisk(e)y. Leading industry associations around the world are supporting the World Whiskies Conference as whisky's global summit. |
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World Whiskies Conference 2007 Review
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